Timesheets Magazine 

Client: Toggl OU
Skills: writing, editing, project
development, creative direction
Format: digital magazine
Year: 2017-2018

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I was commissioned by a SAAS company looking to build brand awareness through values-driven content marketing. After some initial research, I conceptualized and later produced an experimental digital magazine featuring profile pieces of successful creatives working in the stifling milieu of the growing gig-economy.

The magazine spanned two issues, London and Berlin, got featured in several media outlets and earned more than 50 authority backlinks for my client.

Throughout the process, I hired a team of designers and developers, curated the profiles, managed the outreach process, conducted the interviews, authored and edited the profile pieces and worked closely with the design and development teams to deliver the project on time and within budget.